This we are ...
Lyra’s Founding: what financial advice should be
Lyra Wealth was co-founded in Geneva in 2006 by Trevor Pavitt and Alexandre Arnbäck. Today we are a team, working with a select group of global clients from offices in Geneva and Stockholm. Read our individual bios.
A Better Story to Tell
These are the facts. Now, who are we, really? For all the fancy advice from fancy experts, we’ve found what people are really looking for is a coach, not a guru. That’s what we want too.
Even when the global recession hit shortly after our founding, we did not waver from our founding values. Instead, we hunkered down and wrote a book – from our hearts to yours. It’s called, “Heal Your Investments: A Story Your Banker Will Never Tell You.”
Once Upon a Time …
Remember when you first decided you could use some help managing your money? What was your frame of mind?
The Usual Investor Thinks …
“With a little luck and a lot of skill, anyone should be able to get rich playing the market. I want to find an expert of my own, and go along for the ride!”
If this describes you and your investment goals, we wish you all the best … but your story isn’t ours. We don’t help people gamble with what they’ve got in pursuit of more.
Lyra Investors Know …
“Investing isn’t a game; it’s a discipline. I love having a financial expert who knows me, what I’m up against, and how to invest sensibly, preserving my money and protecting my personal interests."
Would you like to spend your free time enjoying your wealth instead of forever chasing more of it – employing a sensible investment solution to help you do just that? If that’s your story, we’d love to help you live it.
Seriously, You Can Do Better (Ask Us How!)
Raise your hand if this is you: You’re a thriving banker, and have been for a while. When you began, you imagined how satisfying it would be, to be fairly compensated for helping good people take good care of their money. Then, reality sunk in. Day by day, memo by memo, sales pitch by sales pitch – instead of being part of an exemplary team, you’ve been left feeling disappointed, your ideals brushed away.
The good news is, you can do better – for you and your clients. We know, because we’ve been there. We are former bankers too, who got fed up with sacrificing our values to conflicting corporate quotas. In 2006, we broke away and founded Lyra Wealth, an independent advisory firm in Geneva and Stockholm with a better approach to financial care.
Would you like to learn more about joining a team where your values are appreciated, your fee-only compensation is aligned with your clients’ best interests, and you own the success you earn?
If so, we’d love to hear from you. Reach out for a confidential conversation.